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How to tell if your product needs a “Wrapped” feature

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It’s December, and that means every product has launched their Wrapped slideshows, which give you a little breakdown of how your usage compares to all the other users of any given product. I especially appreciated my banking app telling me just how many times I’d been to McDonald’s this year.

In case you’re wondering if your product should implement such a feature, I’ve put together a handy flow chart to help you decide:

Needlessly snarky flowchart with the title "Does my product need a "wrapped" feature?". There is only one decision point, "Is My Product Spotify?" - the "Yes" flow goes to a point saying "Probably Not", and "No" leads to "Absolutely Not"

Hope this helps!

About the author

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I'm Lewis Dale, a software engineer and web developer based in the UK. I write about writing software, silly projects, and cycling. A lot of cycling. Too much, maybe.

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